10 Best CRM Apps for Small Business
Introduction
Customer relationship management (CRM) software is a must-have for small businesses to manage their customer data effectively. It helps businesses to improve customer relationships, streamline sales and marketing processes, and increase ROI. Choosing the right CRM software can be a daunting task. This article lists the 10 best CRM apps for small businesses to help them choose the right one for their needs.
1. HubSpot CRM
HubSpot CRM is a free CRM software that provides a user-friendly interface, contact and deal management, email marketing, and sales analytics. It also integrates well with other HubSpot tools, like marketing automation and customer service.
2. Zoho CRM
Zoho CRM is an affordable cloud-based CRM software that offers contact management, lead generation, and sales automation features. It also provides third-party integration with Google Apps, Microsoft Office, and social media platforms.
3. Salesforce Essentials
Salesforce Essentials is a CRM software designed specifically for small businesses. It offers contact management, lead and opportunity tracking, and email integration features. It also provides a mobile app for remote access to customer data.
4. Pipedrive
Pipedrive is a CRM software that focuses on sales pipeline management. It provides a visual pipeline interface, lead and deal management, email integration, and sales forecasting features.
5. Insightly
Insightly is a CRM software that offers contact and lead management, project management, and email tracking features. It also integrates with popular business tools like G Suite, Office 365, and Mailchimp.
6. Freshsales
Freshsales is a CRM software that provides contact management, lead scoring, and sales automation features. It also offers a mobile app, email tracking, and integrations with other business tools like Zapier and Mailchimp.
7. Agile CRM
Agile CRM is a CRM software that offers contact and lead management, email marketing, and social media integration features. It also provides a mobile app, email tracking, and integrations with popular business tools like Zapier and Slack.
8. Copper
Copper (formerly known as ProsperWorks) is a CRM software designed for Google Workspace users. It offers contact and lead management, email integration, and sales forecasting features. It also integrates with other Google Apps, like Gmail and Google Drive.
9. Nutshell
Nutshell is a CRM software that offers contact and lead management, sales automation, and email tracking features. It also provides integrations with popular business tools like Mailchimp, Slack, and Zapier.
10. Capsule
Capsule is a CRM software that offers contact management, sales pipeline tracking, and email integration features. It also provides integrations with popular business tools like G Suite, Mailchimp, and Zapier.
Conclusion
Choosing the right CRM software for your small business is crucial to managing customer data effectively. The 10 CRM apps listed in this article offer a range of features and pricing options to help businesses choose the right one for their needs. Evaluate your business requirements and budget before selecting a CRM app and take advantage of free trials or demos to make an informed decision.